Introduction to Entrepreneurship with AI
mcit
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Program Description
This program provides a practical introduction to how artificial intelligence is reshaping entrepreneurship and business innovation. It explores how AI supports idea generation, market research, product development, and business growth, while introducing the underlying concepts that drive AI-based decision-making for entrepreneurs. The program equips learners with foundational knowledge to leverage AI tools in building and growing their own ventures.
Program Objectives
- Understand the basic concepts of artificial intelligence and its relevance to entrepreneurship.
- Identify how AI tools support market research and opportunity identification.
- Recognize how AI contributes to product development and innovation.
- Explore the role of AI in marketing, customer engagement, and sales growth.
- Understand how AI supports business planning and decision-making.
- Recognize the benefits and limitations of adopting AI in a startup environment.
- Understand data privacy and ethical considerations related to AI use in business.
Target Skills
Entrepreneurial Thinking AI Application Analysis Market Research Business Innovation Data Privacy Awareness
Program Details
level: Beginner